WARBURTONS GOODBAGELS
whack’em in the toaster
We created a world where New Yorkers were so apoplectic that Warburtons – a bakery FROM an unknown town IN England called Bolton – could have baked the best bagel, that IT PISSED OFF THE MOST famous New Yorker of all. ROBERT DE NIRO. OR BOB, AS HE’S KNOWN TO ME.
CREATIVES: Charlie Gee / TIAN MURPHY
Creative Director: BILLY FAITHFUL
Director: DECLAN LOWNEY (ANOTHER FILM COMPANY)
Before De Niro could walk through THE door, So we took to the streets of Manhattan and confronted real New Yorkers with A HARSH TRUTH. BOLTON BAKES BEST BAGEL. Sure enough, they weren’t impressed.
